Create personalized beauty quizzes that boost sales and engagement. Integrate seamlessly with Shopify to grow your brand with Visual Quiz Builder. Product Shopify’s top quiz app Product recommendation quiz maker E-commerce Quiz Builder Documentation Solutions For Beauty Brands For Supplement Brands For Pet Brands For Shopify Brands Pricing Resources Partners Search Book A Demo Boost Beauty Sales and Conversion with Visual Quiz Builder Build on-brand beauty quizzes for your Shopify store that recommend products, capture insights, and increase AOV and conversions. Prefer a live conversation? Set up a call . Start your free 14-day trial Beauty quizzes that convert Discover a range of quizzes designed for beauty brands—from personalized skin or hair care routines to finding a match for foundation shade, hair extensions and fragrances, each quiz offers an engaging experience and valuable customer insights. Function of Beauty Personalized hair care recommendations including hair damage scores. Divi Hair care regimen quiz to match customers with the right scalp and hair growth treatments. Facetheory Multi-step skincare routine quiz based on skin type, sensitivity, and goals. SKOON Personalized product matching that adapts to the user’s skin and lifestyle data. DIBS Beauty Quiz to match skin tone and undertone to the right blush, bronzer, and highlighter shades. Cellcosmet Skin concern-based product quiz to suggest the right regimen for a luxury skincare brand. Mario Badescu Skincare quiz to suggest the right products along with an offer to ship a free sample. FaceClub Subscription-based quiz to recommend the ideal combination of skincare products for monthly boxes. Hidden Crown Quiz to match hair extensions based on hair goals. Glam Seamless Find the look of your dreams with the perfect hair extensions and accessories. Memo Paris An interactive fragrance quiz to connect shoppers with their ideal scent. Aerre A quiz to narrow down perfumes based on shoppers' fragrance preferences. Why top beauty brands trust Visual Quiz Builder Intuitive AI Automated Customizable Feature Packed and... Next level personalization Include customer names on beauty products like skincare bottles, creating a personal connection that enhances brand loyalty. See Example Visual options and videos Showcase product choices with beautifully designed image options or videos, helping customers easily select the right products based on their preferences Learn More Multiple questions per slide Create a seamless quiz flow with multiple questions on a single slide, reducing friction and increasing completion rates. Learn More Pop-ups within quiz slides Engage customers with timely pop-up messages during their quiz journey, offering tips or promotions. Learn More Smart regimen recommendations Automatically generate custom beauty regimens based on quiz responses to boost average order value (AOV). Learn More Subscriptions on results page Encourage repeat purchases by offering subscription options and highlighting the savings and benefits in the result page. Learn More Tailored, hands-on support From setup to success, we provide personalized support to help you build high-converting quizzes that align with your goals. Visit Help Center Zero-party data + seamless integration Capture zero-party data and connect it to Shopify, Klaviyo, and more to enhance your marketing efforts. See Integrations Learn more about Shopify’s #1 product quiz app and see how it works. Trusted by Top Shopify Beauty Brands Ready to increase AOV and sales? Try Visual Quiz Builder free for 14-days. Experience firsthand how personalized quizzes can elevate your beauty brand’s online presence and drive meaningful results. Start FREE Trial Privacy Policy © VQB 2025

Create personalized pet quizzes that boost sales and engagement. Integrate seamlessly with Shopify to grow your brand with Visual Quiz Builder. Product Shopify’s top quiz app Product recommendation quiz maker E-commerce Quiz Builder Documentation Solutions For Beauty Brands For Supplement Brands For Pet Brands For Shopify Brands Pricing Resources Partners Search Book A Demo Grow your pet brand with a quiz that converts Help pet parents find the perfect product for their furry friends with personalized quiz experiences that boost conversions, increase AOV, and build customer loyalty. Prefer a live conversation? Set up a call . Start your free 14-day trial Dogelthy 51,835 87% 14.1% Quiz Takers (Last 12 months) Completion Rate Quiz Takers Placing an Order 39,952 Customer Profiles Collected with Emails Discover a range of quizzes designed for pet brands From finding the perfect food or supplement for your pet to recommending toys, grooming products, or wellness plans, each quiz delivers an engaging experience while collecting valuable insights about your customers and their pets. Maw&Paw This quiz guides pet parents through a few quick questions about their dog’s age, breed, and health goals then delivers a personalized wellness plan. My Pet Chicken Discover the perfect chicken breed for your backyard with this fun, fast breed selector quiz from My Pet Chicken. Anipal Pet Health Find the ideal sustainable pet products for your furry friend with Anipal’s quick and personalized quiz. Dogelthy Take Dogelthy’s quick quiz to discover personalized, vet-approved supplements tailored to your dog’s unique needs. Team Dog Find the perfect supplements for your dog’s health and lifestyle with Team Dog’s personalized product finder quiz. Leo's Organic Bowl Take the quick quiz to create a personalized, nutritious bowl tailored to your pup’s unique needs, preferences, and lifestyle. Escapure Find out just a few questions which food is ideal for your dog or cat individually tailored to age, activity and preferences. A Pup Above Find the perfect gently cooked meal for your dog with A Pup Above’s quick quiz, personalized to fit their age, breed, and activity level. Why top pet brands love Visual Quiz Builder Customization AI Automated Feature Packed and... Multi-pet feature Easily create personalized plans for each of your pets with multi-pet profile feature. Just answer a few quick questions for each furry friend. See Example Next-level customization Add your customer’s pet names to product packaging like supplement jars or treat bags to create a heartfelt connection that builds trust and boosts brand loyalty. Learn More Visual options and videos Bring your products to life with engaging visuals and videos perfect for guiding pet parents to the best options based on their pets’ needs and preferences. Learn More Pop-ups within quiz slides Delight pet parents with helpful pop-ups during the quiz share tips, highlight benefits, or offer special promos right when they’re most engaged. Learn More Smart pet plan recommendations Automatically recommend personalized pet wellness plans based on quiz answers to increase engagement and boost AOV. Learn More Subscriptions on results page Highlight savings and convenience with pre-selected subscription options and bundles that increase AOV and loyalty. Learn More Tailored, hands-on support From setup to success, we provide personalized support to help you build high-converting quizzes that align with your goals. Visit Help Center Zero-party data + seamless integration Capture zero-party data and connect it to Shopify, Klaviyo, and more to enhance your marketing efforts. See Integrations Learn more about Shopify’s #1 product quiz app and see how it works. Trusted by Top Shopify Pet Brands Maw&Paw Best quiz builder app available. I had many features that needed to be custom built and the team helped me with every step. Great customer service. Highly recommend. Chuku's Kitchen Excellent support team, goes the extra mile...Went in with 1 query but improved my site by x10 times by tweaking and fixing other issues. 100% recommend if you're looking to elevate your purchase funnel with VQB. Redbarn Pet Products Great tool that is intuitive and integrates so easily with our Shopify Store. I think their new integrations are very exciting so we can have our 1st party data feeding directly into our marketing campaigns and personalizing the customer experience. My Pet Chicken This team is amazing! We had a special use case and they were able to iterate change after change to get it 100% right. They have so much patience, and guide you through every step of implementation. Start building your pet quiz today Try Visual Quiz Builder free for 14-days. No code required. Loved by pet brands and their customers. Get Started Privacy Policy © VQB 2025

Create personalized supplements and wellness quizzes that boost sales, increase AOV, and engagement. Integrate seamlessly with Shopify to grow your brand with Visual Quiz Builder. Product Shopify’s top quiz app Product recommendation quiz maker E-commerce Quiz Builder Documentation Solutions For Beauty Brands For Supplement Brands For Pet Brands For Shopify Brands Pricing Resources Partners Search Book A Demo Grow Your Wellness and Supplement Sales with Visual Quiz Builder Guide shoppers to the right supplements and wellness products with personalized quizzes for your Shopify store that drive more conversions, boost AOV, and build loyalty. Prefer a live conversation? Set up a call . Start your free 14-day trial Vitday 503,394 Quiz Takers 88% Completion Rate 360,279 2.5x Quiz Conversion Compared to Store Average Customer Profiles Collected with Emails Wellness and supplement quizzes that convert Engage shoppers with personalized wellness quizzes from supplement matching to lifestyle-based health insights all while capturing valuable data to boost conversions. Vitday Discover the best supplements for you based on your health goals, lifestyle, nutrition, and conditions. Semaine Health Discover your personalized hormone health plan tailored supplement recommendations to support your wellness journey. Suplibox Rooted in personalization, Suplibox crafts targeted supplement packs built around your body, goals, and wellness priorities. Juna-World Through a brief wellness quiz, Juna curates tailored CBD recommendations that address individual goals like better sleep, gut health, and overall balance. Vitapack A quiz to get personalized vitamin recommendations made just for your body's needs, delivered in one easy daily sachet. Smosy SMOOSY’s quiz helps you reflect on your daily habits and take the first step toward a more balanced, fulfilling wellness life. SurvivorRX Discover your personalized, oncologist-designed supplement routine to support your wellness after cancer treatment. Whole Health Studio Whole Health Studio's quiz helps you to discover a supplement routine tailored to your body, lifestyle, and wellness goals. My Organic Formula Discover the ideal organic formula for your baby with a short quiz designed to guide you based on their stage and sensitivities. The Workout Witch Discover how stress is affecting your wellness. Take the short quiz to help personalize your health journey. Fitday Fitday's quiz helps you find the right workout supplements for you. Why top wellness and supplement brands trust Visual Quiz Builder Easy to use AI Automated Personalized On-Brand and... Next level personalization Elevate the experience with personalized wellness. Add customer names to supplement packaging to create meaningful connections and boost brand loyalty. See Example Visual options and videos Inspire confidence with curated images and videos that help customers intuitively explore and choose wellness products aligned with their unique needs and preferences. Learn More Multiple questions per slide Group questions naturally on a single slide to create a smooth, low-friction quiz experience encouraging more completions and deeper wellness personalization. Learn More Pop-ups within quiz slides Engage shoppers mid-quiz with targeted messages like supplement education, highlight ingredient benefits, or unlock exclusive offers. Learn More Subscriptions on results page Support long-term health goals by offering subscription options directly on the results page highlighting the ongoing benefits and exclusive savings. Learn More Custom wellness plans Effortlessly create custom supplement plans based on each quiz response supporting individual health goals while naturally increasing order value. Learn More Zero-party data + seamless integration Capture valuable customer insights like health goals and lifestyle preferences, then sync seamlessly with tools like Shopify, Klaviyo, and Omnisend to power smarter marketing. See Integrations Personalized, wellness-centered support From first step to full launch, we offer hands-on guidance to help you create engaging, high-converting quizzes that reflect your brand and support your customers’ health goals. Visit Help Center Explore Shopify’s #1 quiz app in action. Trusted by Top Supplement and Wellness Brands Ready to boost sales and customer loyalty? Try Visual Quiz Builder free for 14 days. Experience how personalized quizzes can guide customers to the right supplements, increase average order value, and grow your wellness brand's online success. Start FREE Trial Privacy Policy © VQB 2025

AI Shopping Agent Recommendation Component Agent Responses & Customer Data Quiz Performance Insights AI Shopping Agent We recently shipped the biggest addition to Visual Quiz Builder since the quiz itself: an AI Shopping Agent that helps shoppers find products through a conversation instead of a fixed set of questions. What it does A chat widget sits on your storefront. A shopper types what they're after in their own words — "something for dry skin that won't break the bank" — and the agent asks a few clarifying questions before recommending products. It's an LLM experience with your guardrails around it: your products, your tone, your recommendation widget. Why it matters Quizzes are great when a shopper is willing to answer five questions. Plenty aren't. The agent catches the shoppers who would otherwise bounce off a landing page, and it does it without giving up the control a quiz gives you. You decide the persona, the tone, how many questions it's allowed to ask, and which products it can reach for. How to set it up 1. Open the new Agents tab in the left sidebar and click Create Agent. 2. Under Assistant Identity, set the persona name, tone of voice (professional, casual or enthusiastic), subtitle, start button label and welcome message. 3. Pick a Recommendation Strategy — Best Sellers, Trending Products or Product Discovery — and set the maximum clarifying questions and maximum recommendations. 4. Use Widget Appearance to match the launcher, colours and position to your theme. 5. Under Advanced Settings, set the auto-open delay, how long conversations are remembered (0 disables history), and whether shoppers see the agent's thinking steps. 6. Click Save Agent. Saving unlocks the Recommendation Component and Live Preview. 7. When you're happy, click Enable in Shopify, switch on the Shopping Agent app embed in the theme editor, and save. Storefront Availability will flip to Live. Review AI Shopping Agent in our knowledge base for the full walkthrough. Recommendation Component What it does The Recommendation Component decides how recommended products actually look inside the chat. Rather than picking from templates, you describe the card you want in plain English and the agent builds it. Why it matters A chat window is a small, awkward canvas. Cards that look great on a result page fall apart in a 400px-tall bubble. Being able to say "compact mobile cards, big image on top, full-width add to cart" and get exactly that — then tweak it in one more sentence — is much faster than fighting a template. How to set it up 1. After saving your agent, open the Recommendation Component tab. 2. Choose a recommendation type: Products, Variants, Collections or Regimen. 3. Write your prompt. Type @ anywhere to insert dynamic fields — product name, price, description, image, variant SKU, collection name, Add to Cart button, Buy Now button and more. 4. Click Generate. To refine an existing design rather than start over, edit the prompt and click Modify. Review Recommendation Component in our knowledge base for the full walkthrough. Agent Responses & Customer Data What it does Every agent conversation is recorded in its own section of the Responses tab, updating live while shoppers are still talking. Click any record to see the full conversation, what was recommended, and everything captured along the way. The agent can also collect data as it goes and update the customer's profile in Shopify and Klaviyo: Contact information — turn on Require Contact Information and the agent asks for an email at a natural point in the conversation. Customer Properties — define values like skin_type or budget with a plain description, and the agent picks them out of the conversation and attaches them to the session. Customer Metafields — map to metafields that already exist in your Shopify store and the collected values sync straight to the customer record. An AI-generated summary of the shopper's preferences and the recommendations they saw is written to the Shopify customer's notes, so your support team has context without reading a transcript. An illustrative customer profile in your Shopify store dashboard Illustrative events recorded in Klaviyo when a customer converses with the shopping agent Illustrative completion event with product recommendations recorded in Klaviyo Why it matters This is the difference between a chatbot and a channel. A conversation that ends in a Shopify customer record with tags, metafields and a summary is a segment you can email tomorrow — not a nice interaction that evaporates. How to set it up 1. In your agent's Customer Data Capture section, enable Require Contact Information. 2. Click Add Property for each custom value you want, with a short description so the agent knows what it's looking for. 3. Click Add Metafield and enter the metafield name exactly as it appears in Shopify. Names must match exactly for the sync to work. 4. Check results in Responses. Review Shopify Integration in our knowledge base and Klaviyo Customer Segmentation for the full walkthrough. Quiz Performance Insights What it does The insight on your quiz list — the one that grades how a quiz is performing over the last three months — got considerably sharper this month. Why it matters The original version graded every quiz against one completion benchmark, which was unfair. A quiz that demands an email before showing results will never complete at the same rate as one that doesn't, and telling a merchant their 72% is "needs work" when it's actually strong for their setup is worse than saying nothing. The benchmark now adjusts for what you ask of people. For example: Email required — strong above 70%, good above 60%, needs work below 60%. Email optional — strong above 75%, good above 65%, needs work below 65%. No email — strong above 85%, good above 75%, needs work below 75%. The insight also now names the single question costing you the most completions (outside of the email question). Quiz Performance Insights is an excellent place to peek before starting a conversation with your quiz analytics using the VQB Integration with ChatGPT and Claude. How to set it up Nothing to switch on. Open the Quizzes tab and look at the insight on any quiz with enough recent traffic.

Most quizzes are good at one thing. They either finish well, or they collect emails well, or they convert well - rarely all three, because the choices that help one tend to hurt the others. Ask for an email and completion drops. Keep it short and you learn less. Push hard to the product and people leave. Whole Health Studio's supplement quiz does all three at once, and the reason is mostly about the order they ask things in. The Opportunity Supplements are a category where shoppers know the symptom, not the product. Someone arriving at a supplement store rarely knows whether they want magnesium glycinate or a B-complex. They know their skin is breaking out, or their gut feels off, or they're exhausted. That gap between symptom and SKU is where a shopper stalls - and where a quiz earns its place, because it turns a vague complaint into a specific recommendation without a support ticket. Supplements carry a second complication most categories don't: some recommendations are genuinely inappropriate for some people. Pregnancy, breastfeeding and prescription medications all change what you can responsibly suggest. A quiz here isn't only a merchandising tool - it's the safest place to ask those questions before anything gets recommended. The Solution Seven questions that qualify before they recommend, with the email left until last. The "Personalize Your Supplement Routine" quiz runs seven questions in a deliberate order: 1. Name: a text field, so the result page can address them directly. 2. Age range: Under 18 / 18–34 / 35–49 / 50+. 3. How do you identify? including Non-Binary and Prefer not to say. 4. Are you currently: Trying to conceive / Pregnant / Breastfeeding / None of the above. 5. Are you currently on any prescription medications? Yes / No. 6. What area of your health would you like to support? multi-select, twelve options. 7. Email. Three design choices are doing the heavy lifting. They qualify before they recommend. Questions 4 and 5 exist to rule things out. In a category where a wrong recommendation to a pregnant customer is a real problem, that screening happens up front — and it doubles as segmentation, because "trying to conceive" and "breastfeeding" are completely different customers with completely different baskets. The one question that matters is multi-select. Question 6 is the only multi-select in the quiz, and it carries twelve options — energy, hormones, stress, hair, skin, sleep, psoriasis, eczema, gut, anxiety, preconception, pregnancy. Real people don't have one health concern; they have three. Forcing a single choice would produce a tidier quiz and a worse recommendation — and this is a store that recommends a routine rather than a single product, so the multi-select is what makes the routine coherent. The email is question seven with opt-in for marketing. Not a gate on the landing page, not a wall in the middle — the very last thing, after the shopper has answered everything and is one click from their result. This is the choice that explains the numbers below. Whole Health Studio by the numbers All-time performance for the supplement routine quiz: 85.5% completion rate 72.5% opt-in rate 13.0% quiz-to-purchase conversion rate The completion figure is the one worth sitting with. A quiz that asks for an email typically completes in the 60–70% range — our own benchmark calls anything above 70% "strong" for an email-gated quiz. Whole Health Studio sits at 85.5% while collecting an email from 72.5% of people. That isn't a trade-off they won; it's a trade-off they avoided, by asking last. The conversion rate does the same job from the other end. Roughly one in eight people who engage with the quiz go on to buy, at an A$54 average order, in a category where the second and third orders are where the economics actually live. What their answers reveal Looking at three months of responses, the audience is narrower than you'd guess: 99% who answered the identity question selected Female, and 86% were aged 18–34. That's not a general wellness audience — it's a specific one, which informs every aspect of their business from marketing to new products. The health concerns people select are led by gut and digestive health (44%), acne and skin health (38%), hair health (35%) and hormones (35%). Most categories had a similar conversion rate, except Hair Health, a category in which Whole Health Studio does not currently offer a solution. However, the quiz provides them excellent insight into their product roadmap! The takeaways you can copy Ask for the email last. If your opt-in rate is high but your completion rate is low, the email ask probably isn't your problem — the questions before it are. If both are low, try moving the email to the final slide before you touch anything else. Whole Health Studio gets 72.5% of people to hand over an email precisely because by then they've invested six answers and can see the finish line. Let the important question be multi-select. In any category bought as a set — supplements, skincare, coffee, pet food — forcing one choice produces a cleaner quiz and a worse recommendation. Recommend a routine, and the multi-select becomes the thing holding it together. Then read the quiz backwards. The most valuable output here wasn't a recommendation — it was finding out that the third most popular thing customers ask is a category where Whole Health Studio doesn't currently offer a product. Your quiz is the cheapest customer research you own. With VQB's AI Insights and connector / plug-in to Claude / ChatGPT, surfacing insights is one engaging chat session away.

Plum Deluxe Tea is a loose-leaf tea company built around small-batch, hand-blended teas and one of the most loyal subscription communities in the category. Their catalog is a delight — and a dilemma. When you sell dozens of blends across black, green, herbal, and seasonal collections, a new visitor's first question is always the same: where do I start? The proof: years of quiz data pointing the same direction Plum Deluxe has run a tea-matching quiz with Visual Quiz Builder for years — a handful of taste questions (caffeine, flavor profile, when you brew) that walk each shopper to their match on a custom, on-brand result page. The long-running numbers: 14,029 shoppers have engaged with the quiz, and 12,346 finished it — an 88% completion rate 7,872 emails collected along the way Of the quiz takers VQB could track through to checkout, 1,740 of 4,985 went on to purchase — roughly 1 in 3 (34.9%) The AOV of quiz takers placing an order was over $52, well above the AOV of a non-quiz takers to the site. Tea bundles on the site are priced in the $40-45 range and individual teas are typically $8. And they don't dawdle: about 80% of those purchases happen within 24 hours of taking the quiz That last pattern is the insight. Quiz takers weren't just browsing — they were converting at a rate most stores only see from their most loyal segments. The quiz wasn't a widget on the site. It was quietly the best salesperson on staff. The bet: promote your best salesperson So this spring, Plum Deluxe acted on their own data — in two moves: The quiz went into the homepage hero. Not a link in the nav, not a banner halfway down the page — the quiz call-to-action now sits front and center in the hero section, the first thing every visitor sees. If quiz takers convert at triple digits relative to everyone else, the math says: make more visitors quiz takers. They simplified the quiz itself. The new version trims the path from first question to recommendation, so the promise the hero makes — "Find your blend in 30 seconds" — is one the quiz actually keeps. The rest of the machine stayed: recommendations render on a custom result page in their own theme, and returning visitors get a "Welcome Back" screen with their previous results one tap away — a small touch that matters enormously for a replenishment product like tea. For a more in-depth look into their prior quiz funnel, check out 'Discover your Perfect Cup' by Plum Deluxe. Early returns (first five weeks) The new quiz went live in early June 2026. It's early — but the first five weeks look like this: A 98% completion rate, up from an already-excellent 88% (the new quiz does not ask for email) 21% of takers place an order, a number that keeps climbing as recent quiz takers come back to buy (the long-run rate on the previous quiz settled at 35%) The same buy-it-now behavior: three-quarters of those purchases came within 24 hours The takeaway you can copy Check your quiz's conversion rate against your store's. If quiz takers are converting at a multiple of everyone else — and they usually are — your growth lever isn't tweaking the quiz, it's putting it where everyone will take it. Promote the CTA up the page (yes, even the hero), cut every question that doesn't earn its place, and let your best salesperson greet every visitor instead of the few who find it. So…what are you waiting for?