What we love about this quiz:
The Result Page
The quiz uses a feature called Product Slots (in our no-code result page) to recommend a regimen instead of a list of products. This is a hallmark of high converting skincare (or beauty) quizzes. Before Product Slots, this sort of customization required coding a custom recommendation page.
Optimal length
Beyond 6-8 questions, customers get fatigued and completions / conversions drop.
Integration with Klaviyo
The quiz is linked to Klaviyo using VQB’s integration, and quiz takers are added to a separate list and emailed their recommended regimens.
Quiz takers can also be segmented based on their quiz responses and different segments can be directed to personalized email and SMS marketing flows.
Quiz placement and naming
Main navigation menu where people can clearly see it.
"Build Routine" – there isn’t a better way to personalize and recommend a regimen than through a quiz. Anyone interested in a regimen is likely to take the quiz and derive value from it.
Checkout Pixel
The store has installed our checkout pixel so they can easily see conversions from the quiz and compare them to their overall conversions
So…what are you waiting for?
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